Protect useful rankings
Existing URLs and content that already have search value are preserved or redirected carefully instead of being casually deleted.
Website redesigns · Tamworth
Give your website a fresh start.
A clearer design, better imagery and an easier route to enquiry—while looking after the useful pages and search history you already have.
How it helps your business
Redesign the experience, not just the colours.
A worthwhile redesign starts with what is already working. I look at the existing URLs, Search Console data where available, content, rankings, forms and customer journey before deciding what should stay, what should be improved and what should disappear. That is particularly important for established websites because changing everything at once can destroy useful organic visibility.
Modernise the whole experience
Typography, layout, mobile behaviour, navigation, trust and calls to action are rebuilt around current users rather than patched onto an old theme.
Make the website easier to maintain
A clean WordPress rebuild can remove years of page-builder baggage and make future changes much less painful.
What I can handle
One project can cover the whole job.
You should not need separate suppliers for the website, WordPress development, mobile experience and every small piece of custom functionality.
Full website redesignsAvada / Elementor replacementContent restructuringURL and redirect planningMobile UX improvementsSpeed improvementsNew enquiry journeysSEO migrationWordPress rebuildsWooCommerce redesignsForm replacementAnalytics setup
How I approach it
Build the right thing, then make the details work.
Audit before rebuild
I identify the pages Google is already showing, the content people actually use and the weak parts of the current site before changing the structure.
Build on a clean staging site
The replacement can be developed away from the live website, tested properly and moved across only when it is ready.
Preserve what deserves preserving
Old URLs are not automatically bad URLs. If a page already has authority or rankings, the default is to improve it at the same address.
Launch with a redirect map
Anything that genuinely needs a new address receives a relevant 301 redirect. Forms, tracking, mobile layouts and important search pages are checked before launch.
Relevant work
View the full portfolioSee what I’ve built.
View project ↗Aberystwyth
Alexanders Estate Agents
A full WordPress redesign with a bespoke property-feed solution for sales, lettings and commercial listings, replacing an outdated site with a faster modern experience.
WordPress · Custom Property Feed · Web Development
View project ↗Tamworth
Get Golf
A website and multi-activity booking system for GET Golf in Tamworth. Customers can choose a date, explore golf, racing and darts slots, and build their visit in one booking…
Website · Multi-activity booking system
View project ↗Tamworth
Local Letting Expert
A modern Tamworth lettings website with a bespoke property-feed integration that keeps live listings in sync without an expensive third-party property plugin.
WordPress · Custom Property Feed · Local SEOLocal by default
Built in Tamworth. Useful well beyond it.
Website redesign work is especially useful for established Tamworth businesses whose sites have grown over several years. A business can have a perfectly good reputation offline while its website still looks like it belongs to a different version of the company. The rebuild should bring those two things back into line.
See the areas I coverCost & timing
Clear scope. Fixed quote. No mystery invoice later.
Typical prices and payment options are published so you can get a realistic idea before starting a conversation.
£495–£795Website redesign · guide priceSee website prices
Questions
Useful answers before you have to ask.
Will a redesign hurt my Google rankings?
It can if URLs and content are changed carelessly. My approach is to review what Google already values, preserve strong URLs where possible and use specific redirects where changes are genuinely needed.
Can you redesign a site built in Avada or Elementor?
Yes. I can rebuild the site into a cleaner WordPress setup rather than carrying the old page-builder structure forward.
Do I have to replace all the content?
No. Good existing information can be retained, improved and reorganised. A redesign should not mean discarding useful material for the sake of it.
Can the old website stay live while you build?
Yes. The normal approach is to build on staging while the existing site remains live, then move the finished replacement across.
Start here
Tell me what you need. I’ll work out the sensible way to build it.
You do not need a technical brief. Tell me what the business does, what you want to improve and anything important about the deadline or budget.