Just Driveways
A lead-focused website for a Tamworth driveway and paving business, with strong project imagery, local SEO and a bespoke multi-step enquiry journey.
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What the business needed — and what I built around it.
Just Driveways, a Tamworth-based driveway and paving specialist, asked me to create a modern website that would showcase their work in a clear, engaging way. I built a sleek WordPress site designed to generate leads, highlight their craftsmanship, and build trust with local homeowners. Alongside the website, I produced short promotional videos, an interactive flipbook brochure, and a custom multi-step enquiry form to make it easier for customers to request quotes.
The Process
WordPress Website Design
I created a clean, mobile-friendly website with a strong visual focus, ensuring Just Driveways’ paving and driveway projects take centre stage.
Video Production
To bring the company’s work to life, I produced short promotional videos, adding personality and giving prospective customers confidence in their services.
Flipbook Brochure
I designed an interactive PDF flipbook to showcase a full portfolio of completed projects. This allows site visitors to browse past work in an easy, engaging format.
Lead-Generating Multi-Step Form
A custom-built multi-step enquiry form was added to simplify the quotation process, helping the business capture qualified leads with all the key details upfront.
Local SEO Optimisation
The site was structured and optimised around Tamworth driveway and paving services, giving Just Driveways a strong presence in local search results and making it easier for homeowners in Staffordshire to find them.
A closer look at the finished work.
