Case study · Tamworth

Cold case Inc

An ecommerce website connected to a bespoke browser-based murder-mystery platform, combining sales, customer access and custom application development in one joined-up experience.

WordPress · WooCommerce · Custom Web App
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The project

What the business needed — and what I built around it.

I designed and developed a custom WordPress e-commerce website for Cold Case Inc, an online murder mystery experience where players solve fictional cases using interactive evidence and immersive storytelling.

The Process

Understanding the Brand

The goal was to create an engaging digital experience that reflected the unique, story-driven nature of Cold Case Inc’s games. The website needed to capture the intrigue of crime-solving while also functioning as a streamlined e-commerce platform.

Design & Development

Built with WordPress and WooCommerce, the site was designed to feel dark, immersive, and cinematic—mirroring the tone of the mysteries themselves. I incorporated custom elements and intuitive navigation to guide users through available cases and allow them to dive into the story immediately after purchasing.

E-Commerce Setup

I set up WooCommerce to handle instant game access, allowing customers to purchase individual cases and immediately gain access to the digital content. Product pages were built to showcase each case with story previews, difficulty levels, and teaser visuals.

User Access & Automation

The site uses a role-based access system that automatically unlocks content after purchase. Players can access their purchased cases through a secure dashboard, eliminating the need for downloads or manual approvals.

Mobile Optimisation & Speed

As many players access the game from tablets and phones, I made sure the site was fully responsive and optimised for speed to deliver a smooth experience across all devices.

Ongoing Development & Expansion

I continue to support Cold Case Inc with ongoing content updates, SEO, blog development, and the addition of new cases, keeping the platform fresh and growing with its audience.

Where storytelling meets technology—delivering immersive mysteries to players worldwide.

Need something similar?

Tell me what your business needs the website to do.

I can take the same approach to a very different business: understand the job first, then build the website or system around it.

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