Many people believe that Search Engine Optimisation is hard but this is not true.
Basic SEO configurations are very simple to implement and often this is all you will need to do to improve your position on all major search engines.
If you are looking for a quick guide with simple but yet effective SEO tips, read on!
1. Optimise your titles, URL’s and page descriptions
Probably the oldest tip in the SEO industry but it is still very much one of the most important. Take the time to examine your website from a visitors perspective. Are your titles using keywords well? Will they attract people to want to click the search results to your website?
If there is room for improvement in your titles and descriptions, this is your first priority and a great first step for getting better rankings.
2. Provide unique, useful and fresh content
The only way to keep visitors interested in your website is by providing them with unique and useful content. 99% of your visitors will arrive on your website looking for something in particular. If your content is dated, or irrelevant to the subject of your website, your visitors will soon make there way to another website to find more recent and up to date information on the subject they were initially interested in.
3. Speed up website loading times
There is nothing worse than slow loading websites, obviously if there is a vast amount of information to be loaded, the loading time will reduce slightly, having large images on a website can severely reduce loading times. If you have done everything you can to speed up loading, it may be caused by an issue with your hosting provider.
4. Register your website with Google Webmaster Tools
Google’s webmaster tools is a valuable addition to any websites management. Webmaster tools gives you the opportunity to see how your site is performing within the Google search index. You can also add a sitemap of your website and keep check on search queries which are being used by visitors to find your website.
For more information on our how we can help improve the search engine results ranking of your website, take a look at our Search Engine Optimisation (SEO) information page which includes prices for SEO.